Posts Tagged ‘military’

The NFL, Mike Vick, Jobs, Life!

Monday, October 18th, 2010

Hello Vick Dog Chew Toy Fans!

Every now and then something comes out through the NFL that makes me think and question reality.  I always have been and will be a sports fan.  Sports, our favorite team, are the ONLY thing in life that we can love inconsequentially.  Think about it.  What is the absolute WORST that can happen if your team loses?  Sad, mad, down for a bit, but nothing long term.  No collateral long term damage is done.

I am watching the pre-game on ESPN just prior to the Jags Monday night game and they do a special on what the NFL should do to further protect its players from vicious hits.  I am all for that; continue to make advances on equipment and safety devises.  This is something every “employer” should be looking to do.  However, the NFL, (at least according to ESPN), seems to want to take it a step further.  Their idea of “protect” is to punish and limit the reality of the situation.  This made me as myself a question:  why is it that the NFL is the only organization that can attempt to eliminate the inherent risks of its profession?

Do firefighters get a pass when encountered with a dangerous situation?  Do the police get to choose who they go after and under what circumstances?  Do our Military hero’s get to choose the battlefield or their personal rules of engagement?  DO OUR PETS GET TO CHOOSE THE OWNERS THAT SELECT THEM?

Here is my point:  life is inherently dangerous.  We all choose what we do for a living.  We all have a choice to change what we do for a living at any time.  Many of us do not get paid hundreds, even millions of dollars every year to face the dangers of our profession.  Firefighters, police, military personnel receive a tiny portion of what pro athletes receive.  In almost every case, the dangers that are faced are far more substantial and real than a hard tackle.

I do not want anyone to be injured doing what they have chosen to do.  What I do expect is that you carefully evaluate the risks and make your decision based on the worst case scenarios.  “Real life” is far more dangerous and harmful than “sports life”.  Accountability is also far more severe in “real life” than it is in “sports life”.  Do you think that you would be back at your job just a few years after you abused animals and lied about the severity or your amount of involvement?

I love sports, but I long for the old days.  The days when real people played and held themselves accountable.  Every profession has its bad examples, but it seems that they were few and farther between.  Accept the risk, hold yourself accountable, be a true man or woman and represent your profession well.

What Vick and others have done with the character of the NFL and professional sports cannot be repaired.  What the NFL is doing in order to attempt to limit inherent risks is yet another sign that we cannot accept the fact that life is a contact sport, so wear a chinstrap.

First Public Reaction to the Official Vick Dog Chew Toy

Monday, August 24th, 2009

Got to have a site. Got to have a site! Additionally, if you want to sell online you also need a store and a payment processor.

Fortunately, we were good at establishing both a site and a store. As we quickly built both, we found the interest was REAL. Within one hour of publishing the Official Vick Dog Chew Toy website we had 100 visitors. Within hours of offering a purchase option for the Official Vick Dog Chew Toy, (which keep in mind did not yet exist), we had several buyers that paid up front. At this point, we were completely honest in our website communication; product delivery date was set for October 2007. Despite the long wait time for a product, the orders poured in.

It was not until this time that I realized that my mission, objective and plight was not restricted to just me, but was also a source of public outcry and shared by so many. This was a very pleasant awakening for me. If you pay close attention to previous entries, you will notice that my opinions and feelings were generally my own. I had no reference point, beyond those I was working with, that others shared by disgust and mission. When I saw so many willing to purchase the Official Vick Dog Chew Toy based on our mission, their desire to have a physical symbol that represented their outcry, I was overwhelmed. It resumed my faith in human beings and rekindled my feelings that those who love animals are truly special people.

Very popular topic and concept. Dealing with the media, radio, newspapers, journalists, and charities, on a local and national level, will be the topic of the next blog.

I appreciate your interest in my story.

How did you secure the domain name for Vick Dog Chew Toy?

Wednesday, August 19th, 2009

Having a mission, concept, goals and a name for your product are all good things. Having an actual product is critical. So how do we evolve the idea to a marketable product that supports the mission? Interesting story.

I thought the story, idea, mission and product were all good ideas. But if I was the only one, I would not have accomplished much. The first step was to identify the advertising and sales channel for the product. Brick and mortar locations are expensive and difficult to get in a moments notice. The internet offers a public stream of information that can quickly advertise your idea and product and offer you the opportunity to sell and ship without having to secure office or warehouse space. Here is the story of how we went about gauging public response to the idea of the Official Vick Dog Chew Toy.

First, you have to have a domain name. A quick search found that others had a similar idea as I did based upon the domains that were already secured. Domains such as, dogslovevick.com, dogsbitevick.com, and vickdog.com were already secured. The individuals that secured these names are called, “Squatters”. These are people that search the internet for interesting stories, stories that they feel are going to be big topics, then secure domain names based on what the media is sharing. Most squatters never build an actual website with their new domain name. They secure the name for the purpose of selling their newly acquired domain name to others that are interested in creating a website. Squatters buy the domain name for little money and then sell the name to you for hundreds of dollars. There is a very real marketplace for squatters and you might even call them “day traders”. As a domain squatter, you have to be on your game and be constantly informed and act quickly to turn a buck.

The ultimate goal is to outsmart these squatters. That is exactly what I was able to do. A quick check for vickdogchewtoy.com and I found that it was available. I grabbed it immediately. A mistake that I will regret and will detail in future blog entries.

So, you have a domain name. No one ever succeeded in business with just a domain name. What next? An INCREDIBLE burst of activity and very high level attention. Oh, and sales as well! That story is next.

I appreciate your interest in my story.